Explore The Creator’s Vision In 8K

See how we’ve brought the creator’s intent to life by combining the brilliance of 8K HDR with our unique MASTER Series philosophy.

This Is Sony 8K, A Truly Authentic Experience

Step into the world of Sony 8K, exclusively powered by our acclaimed X1™ Ultimate processor. Enjoy immersive big screen entertainment with four times the resolution of 4K and high brightness specially developed for 8K. Pictures are rich in depth, texture and detail, filling your field of view with unparalleled realism.

Recapture Hidden Details In 8K

With 8K X-Reality™ PRO, images are upscaled closer to true 8K quality using our exclusive 8K database. Pictures are sharpened and refined in real time, revealing details in the architecture of the building that were previously difficult to see.

See More Of The Scene With Intense Contrast

Unlock details in shadow and highlights. With up to twenty times the contrast of conventional LED TVs, this 8K HDR TV with 8K X-tended Dynamic Range™ PRO ensures dark scenes are darker and bright scenes brighter. See how shapes and textures appear in the shadows under the bridge and beneath the bright lights of the tower.

Pictures and Sound In Perfect Harmony

Be in the moment with true-to-life pictures and acoustics to match. Beautifully detailed images combine with our Sound-from-Picture Reality™ for a captivating audio-visual performance.

Sound-From-Picture Reality™

Our Acoustic Multi-Audio™ system includes four front-facing speakers for an authentic sound. With action and sound precisely aligned, your viewing becomes so much more immersive.

The Centerpiece of Breathtaking Sound

Use your BRAVIA® as a center speaker and hear dialogue, vocals and instruments with exceptional clarity. Simply connect your home theater system to unleash an immersive cinematic experience.

Big Screen, Dynamic Experience

This Sony 8K HDR TV is designed for spectacular big screen viewing. Powerful pictures put you right at the heart of the action.

Vibrant Shades of Color From Any Viewing Angle

See vivid real-world colors, even from the sides, on this 8K TV. Our X-Wide Angle technology lets you enjoy the faithful shades and hues of the TRILUMINOS™ Display from any angle.

Every Moment, Beautifully Clear

Our X-Motion Clarity™ technology keeps fast action smooth and clear. Moving images are precisely controlled to minimize blur. Even during high speed scenes, pictures stay true with no loss in brightness.

Enjoy Studio Quality With Netflix Calibrated Mode

This mode was specially developed to enjoy Netflix originals and reproduce the same picture quality on a TV as on a studio evaluation master. With Netflix Calibrated Mode, the creator’s vision and intent is faithfully preserved.

Get Started With Just One Button

Sony TVs have a dedicated Netflix button, so you can start streaming with just one click.

Embrace The Thrills Of The Theater

See all your favorite movies in a completely new way with more drama and realism on an 8K HDR TV that’s designed to deliver an authentic theater experience at home.

Imax Enhanced

This Sony 8K HDR TV is an IMAX Enhanced product, ready to meet high-quality color, contrast, clarity and sound. Take comfort in knowing you’ll be enjoying a fully immersive at-home entertainment experience on this TV that takes full advantage of IMAX Enhanced content.

Dolby Vision Atmos

Enjoy cinematic thrills at home. Dolby Vision™ brings scenes vividly to life for authentic viewing, while Dolby Atmos™ fills the room with immersive surround sound.

Designed To Perfectly Deliver An Immersive Viewing Experience

Every detail in this design maximizes picture and sound quality, and harmony, like never before.

Cables Concealed, Neat and Tidy

Keep cables neatly hidden in the stand and held in place with the supplied cable holder

Make Smart Even Smarter

You can ask your Google Assistant to find your favorites, no remote required. It’s truly effortless and offers the ultimate hands-free viewing experience. Control your Sony TV and other connected devices using your voice — there’s no smarter way to run your life.

Easy Control With Smart Remote

Connect set top boxes and other devices via HDMI to your TV and control them all using one smart commander. A slimmer, more rounded design with built-in voice control microphone and enhanced button layout makes it really easy to use, too.

• MASTER series TVs are meticulously engineered for excellence with the latest and greatest in TV technology
• Everything is upscaled to get close to 8K HDR with the Picture Processor X1™ Ultimate and 8K X-Reality PRO
• 8K X-tended Dynamic Range™ PRO 20x contrast range provides a wider range of brightness
• Acoustic Multi-Audio produces an immersive Sound-from-Picture Reality™ experience
• 8K HDR – HDR10, HLG, IMAX Enhanced and Dolby Vision™ support for incredible detail and clarity
• X-Wide Angle technology makes picture and color look great from anywhere in the room
• On-screen action and motion look better than ever with X-Motion Clarity™ technology and native 120Hz refresh rate.
• Enjoy smooth and vibrant colors with TRILUMINOS™ Display & 8K HDR Super Bit Mapping
• Android™ TV with the Google Assistant built in gives you a genius TV with hands-free voice search
• Enjoy studio-quality Netflix content with Netflix Calibrated Mode

Useful Documents